Looking to get better auto detailing or running your detail business? Whether you are new to the industry and have just started your new detailing business, or a long time vet, there is always more to learn and ways to improve. Here 5 resources you should be using to make you a more knowledgeable detailer and stronger business owner.
As a quick note, these are not presented in any particular order:
The Chemical guys have been a long time supplier to the auto detailing industry. They sell everything from detailing chemicals (of course) to buffing pad systems and machines.
On their website, Chemical Guys offer a vast learning center with various categories including an entire “Detailing University” which is a training course geared towards those looking to breaking into the industry. They also offer a variety of workshops for those of various skill levels and experience.
In addition, the Chemical Guys Forum offers a place for many professionals to come together and share knowledge, tricks and tips, and insight for both detailing and running a business.
As with Chemical Guys, Detail King has been a long time supplier to the auto detailing industry. They have been in business since 1999 and provide supplies, equipment, and training.
On their website, they claim that “Besides offering expert advice on how to start, grow and operate an auto detailing business, Detail King support staff provides the technical knowledge necessary to successfully operate a fixed or mobile car detailing business. Our 16 year old company trains entrepreneurs interested in launching auto detailing businesses…”
Detail King offers a ton of different resources for the aspiring entrepreneur looking to start a detailing business as well as material for more experienced business owners looking to expand their skills.
Their YouTube channel and video section of their website contain a wealth of how-to tips and detailing tool demonstrations. For even more video training, they also offer DVDs with auto detailing training methods and a “business-side” video that covers marketing and operations.
Detail King also offers an auto detailing seminar for those looking for a crash course in auto detailing and a variety of detailing training classes for all skill levels. Finally, they also run a regularly updated blog with articles geared towards auto detailing business owners.
You can find Detail King’s videos on their YouTube channel or their website’s video section. Registering for any of their classes can be done here, and their blog is appropriately titled The Car Detailing Blog. Detail King also runs an active Facebook page and a Twitter.
Better know by his business and YouTube channel name – “Auto Fetish Detail” – Darren Priest has been running a successful detailing shop since 1988 and has been providing educational content on detailing and business ownership through YouTube and his site since 2010.
He describes himself as someone who cuts through all the B.S, and is dedicated to teaching the “skills necessary in operating a mobile auto detailing business.”
Darren’s Channel is the most subscribed to resource on YouTube for Auto Detailing with almost 45k subscribers, and more than 7 million views. At least once a month, Darren releases a new video that can often clock in anywhere from a half to a full hour, these are in-depth videos that truly explore and educate the viewer on whatever topic is being covered.
Right now there are at least 100 hours of video content on Darren’s channel for anyone looking to learn. For a quick sample of you what you are in for, here are his three most popular videos:
Darren’s website, Best Auto Detailing Tips is also an enormous well of educational content for detailers and business owners. At least twice per month, Darren posts a new article to the site with topics such as “Best auto buffers review by the Expert himself“, “The perfect detailing vacuum for beginner to professional“, and “Car detailing business success only an expert can teach you“.
One of the most innovative educators in the field of auto detailing, Jimbo Balaam has been running a successful detailing business, Jimbo’s Auto Detailing, for 7+ years. Two years ago, he started the Auto Detailing Podcast as a resource for those looking to run a more successful detailing business.
Every week, Jimbo’s Podcast hosts a professional from the detailing industry with insights into how to grow and run a successful business. There is a new topic is covered each episode depending on the guest.
Some topics Jimbo recently covered in his podcast were: “What Every Detailer Ought To Know About Marketing Their Business“, “Should I Sell A Coating Or Just A Sealant?“, and “What Is The Difference Between Buffing and Polishing?”
Right now, there are 240 episodes up on the site, at around an hour each, that’s 10 straight days of helpful content ready for you to listen to now.
Here is the link to The Auto Detailing Podacast. In addition to the podcast, Jimbo also shares insights on his Twitter and his Facebook page. Finally, Jimbo also runs an auto detailing YouTube Channel.
Mike Phillips has been detailing cars for 35+ years. He is currently the Director of Training at autogeek.net and has written several books for the industry, his most well know being “The Art of Detailing.” Mike has been training detailers since 1987 and is one of the most respected experts in the field of auto detailing and paint restoration.
He also hosts a detailing show on the Velocity network called “Competition Ready.”
The best place to get started with Mike Phillips is through his E-book “The Art of Detailing.” In his own words, the book will “walk you step by step through the process of choosing the right tools, identifying paint imperfections, selecting products, and the application and removal process of those products.”
Beyond his various E-books, Mike also holds a training class called “Mike Phillips Competition Ready Detailing Class.” It’s a three-day course full of hands-on training in various detailing techniques, processes, and tools.
Finally, Mike is also a strong presence on the AutoGeek Online forums, a place where many professional detailers meet to swap knowledge and ideas. Mike’s got his own section on the Forum called “Ask Mike Phillips your Detailing Questions.” Here you can start a thread with a question for Mike and he’ll answer back with a reply in your thread.
To find Mike’s E-books you can use this page, and more information about his training class can be found here. Be sure to register for the AutoGeek Online forum so you can pose questions in the Ask Mike section. You can also find him on Facebook and Twitter
No matter how skilled you are, at any trade, or in any industry, there is always a need to learn more and not let your skills become obsolete. These are some of the best resources out there to continue to grow and improve detailing and business management skills.